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Supporting Rural Farmers

Farmer Training

Farm Management

Farm Investment

Market Access

Our Story

Mashinani Farmers Initiative seeks to revolutionize the way farming is being done in Kenya and the rest of sub-Sahara Africa. Our goal is to make rural small scale farming a profitable yet sustainable means of livelihood for these farmers.


For many generations of rural farmers in Africa, small scale subsistence farming has been practiced to only feed and sustain the needs of individual household members. Farming technology remains ancient with little or no specialization undertaken by farmers to improve yield from their farms. As a key economic activity employing about 60% of Kenya’s adult population, the agricultural sector has been declining steadily over the last 20 years according to the World Bank. This decline is being attributed to weather related shocks causing prolonged droughts or flooding, crop diseases and pests and lack of adequate knowledge and adoption of modern farming practices for many of Kenya’s rural small holder farmers.


Poor agricultural performance creates food scarcity, making our economy which relies greatly in agriculture, to become a net-importer of food, a great paradox. Mashinani Farmers Initiative emerged out of the desire to make rural farming in Africa more productive using sustainable and efficient farming strategies and make it profitable for farmers. We offer partnership platforms where we enable farmers to utilize our resources and farm support services to engage in farming activities that would be more profitable and enable them to earn more revenue. We would like to see our farmers shift their farming production from one of inefficient subsistence agriculture towards more intensive agriculture of high value and high demand cash crops. Each farmer we work with becomes our farm partner and we offer soil testing and consultation on what farm produce would maximize output and revenue generation on their parcel of land.

Our Mission

Promote and facilitate cultivation and effective use of land for the benefit of human sustenance through sufficient food production and revenue generation; whereas the production process need not harm the environment.

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